An employee of Kenergy has earned recognition as a professional key accounts manager in a nationwide program offered by the National Rural Electric Cooperative Association (NRECA).
Since 1998, when the program began, over 450 electric marketing professionals have attained certification to become a Certified Key Accounts Executive (CKAE). The CKAE program is entirely voluntary. Leslye Krampe, Kenergy’s Commercial Accounts and Economic Development Specialist, earned her certificate earlier this month.
In order to obtain the certificate, Krampe had to complete coursework, pass an exam, and submit business and marketing plans for evaluation. Her written plans were judged by an outside business professional for content and strategic acumen.
The CKAE certificate is offered by NRECA in order to improve service to commercial and industrial accounts. This is done through the establishment of business goals, identification of key-account profiles, the practice of professional sales management, and the application of sound decision-making processes.
NRECA is the national organization for more than 900 rural electric utilities that provide electricity to approximately 42 million consumers in 47 states and sell approximately twelve percent of all electric energy sold in the United States. Most NRECA members are member-owned, not-for-profit electric cooperatives.